Privacy

FairTech Privacy Policy

FairTech Labs, LLC (hereinafter, “FairTech“) is committed to respecting the privacy rights of users of the Website and the Applications. FairTech created this Privacy Policy to explain its information collection and use practices and the protection of Your information when You visit and use the Website and Applications. Any terms capitalized but not otherwise defined herein shall have the respective meanings set forth in the FairTech Terms of Use.

This Privacy Policy is only applicable to the Website and Applications and does not apply to any websites or applications that are owned or operated by third parties (“Third-Party Websites/Applications“), which may have data collection, storage and use practices and policies that differ materially from this Privacy Policy. For additional information, see the section concerning Third-Party Websites/Applications, below.

BY USING THE WEBSITE AND/OR APPLICATIONS, YOU REPRESENT AND WARRANT THAT YOU HAVE READ AND UNDERSTOOD, AND AGREE TO THE TERMS OF, THIS PRIVACY POLICY. IF YOU DO NOT UNDERSTAND OR DO NOT AGREE TO BE BOUND BY THIS PRIVACY POLICY, YOU MAY NOT USE THE WEBSITE AND/OR APPLICATION.

1. INFORMATION COLLECTION PRACTICES 

a. Traffic Data. FairTech automatically gathers information of the sort that browsers automatically make available, including: (i) IP addresses; (iii) types of computers accessing the Website; and (iv) types of Web browsers accessing the Website (collectively “Traffic Data“). Traffic Data is anonymous information that does not personally identify You.

 

b. Cookies. A “Cookie” is a string of information that a website stores on a user’s computer, and that the user’s browser provides to the website each time the user submits a query to the website. The purpose of a Cookie is to identify the user as a unique user of the Website. FairTech uses Cookies to customize Your experience on the Website to Your interests, to ensure that You do not see the same advertisements or informational messages repeatedly, and to store Your password so You do not have to re-enter it each time You visit the Website. In addition, FairTech may use Cookies, and other methods, to store and retrieve data from Your web browser. For additional information on FairTech’s uses of Cookies, see the section concerning Information Use and Disclosure Practices/Traffic Data and Information Gathered Using Cookies, below.

IF YOU DO NOT WISH TO HAVE COOKIES PLACED ON YOUR COMPUTER, YOU SHOULD SET YOUR BROWSERS TO REFUSE COOKIES BEFORE ACCESSING THE WEBSITE, WITH THE UNDERSTANDING THAT CERTAIN OF THE SERVICES AND CERTAIN FEATURES OF THE WEBSITE MAY NOT FUNCTION PROPERLY WITHOUT THE AID OF COOKIES.

 

c. Web Beacons. “Web Beacons” (also known as clear gifs, pixel tags or web bugs) are tiny graphics with a unique identifier, similar in function to Cookies, and are used to track the online movements of web users or to access Cookies. Unlike Cookies which are stored on the user’s computer hard drive, Web Beacons are embedded invisibly on web pages (or in e-mail). Web Beacons may be used to deliver or communicate with Cookies, to count users who have visited certain pages and to understand usage patterns. For additional information on FairTech’s uses of Web Beacons, see the section concerning Information Use and Disclosure Practices/Traffic Data and Information Gathered Using Cookies & Web Beacons, below.

 

d. Mobile Device Data. When users download, install and use the Applications on their mobile phone or other wireless telecommunications device, FairTech automatically gathers information, including without limitation, carrier providers, a unique device identifier, geo-location information (if allowed by the user), the types of mobile devices accessing the Application, and the types of operating systems accessing the Applications (collectively, “Mobile Device Data“). A unique device identifier is a string of alphanumeric characters (similar to a serial number) used to uniquely identify and distinguish each mobile phone or other wireless communications device. Location services can be enabled or disabled at any time, through the mobile device settings. FairTech uses Mobile Device Data to understand usage patterns and to improve the Applications. For additional information on FairTech’s uses of Mobile Device Data, see the section concerning Information Use and Disclosure Practices/Traffic Data and Information Gathered Using Cookies, Web Beacons, and Mobile Device Data, below.

 

e. Ad Serving and Usage Analytics. FairTech, from time-to-time, may use third-parties for advertising and usage analytics for the Website and Applications. These third-parties may place Cookies on Your machine, use Web Beacons, gather Personal Information (as defined below), Traffic Data and Mobile Device Data, and log data to collect traffic and activity data in order to deliver relevant metrics, content, and advertising. We do not share your non-public Personal Information with these parties, but we may share anonymized or aggregated information with them to improve the relevancy of the ads you see at the Website. The collection of this information by third-parties is subject to such third-parties’ privacy policies. For additional information, see the section concerning Third-Party Websites/Applications, below.

 

f. Personal Information. You will be asked to provide FairTech certain information related to You (“Personal Information“). Personal Information includes, without limitation: (1) “Contact Data” (personally identifiable information about You, such as Your email address); and (2) “Demographic Data” (personal information about You (but doesn’t specifically identify You), such as Your zip code and country); and (3) “Product Data” (information about Your use of the Services (but doesn’t specifically identify You), such as Your shopping preferences, tendency and frequency and the, the types of products you purchase). The Personal Information you provide is used for such purposes as allowing you to set up a user account, providing the Website and/or Applications and related services, monitoring and improving the content and usage of the Website and/or Applications, interacting with the Website and/or Applications, customizing the advertising and content you see, communicating with you about new features and other news, and any other purpose for which the information was collected. We may also draw upon this Personal Information in order to adapt the Website and/or Applications to your needs, to research the effectiveness of our Website and/or Applications, and to develop new tools for our members.

You are under no obligation to provide Personal Information, however, not providing this information may prevent You from using certain features of the Services.

 

g. Information You Make Public. Certain portions of the Website and Applications are open to any viewer, such as features that permit You to upload, post, transmit, display, perform or distribute content, information or other data, including Your Personal Information. Any information that You choose to disclose by means of such features becomes public information. You should exercise caution when deciding to disclose Your Personal Information by means of such features, and You agree to assume all responsibility for doing so.

2. INFORMATION USE AND DISCLOSURE PRACTICES 

a. Traffic Data and Information Gathered Using Cookies, Web Beacons & Mobile Device Data.

FairTech analyzes Traffic Data and information gathered using Cookies, Web Beacons and Mobile Device Data to help FairTech better understand who is using the Website and/or Applications and how they are using the Website and/or Applications. By identifying patterns and trends in usage, FairTech is able to better design the Website and Applications to improve Your experience, and to serve You more relevant and interesting content and advertisements. From time to time, FairTech may release Traffic Data and information gathered using Cookies, Web Beacons and Mobile Device Data in the aggregate, such as by publishing a report on trends in the usage of the Website. In addition, FairTech may share Traffic Data and Mobile Device Data and information gathered using Cookies and Web Beacons with: (1) third-party analytics companies so that such third-parties may help FairTech better understand who is using the Website and/or Applications and how they are using the Website and/or Applications; (2) advertisers and marketing partners so that such third-parties may provide You with advertisements tailored to Your interests; and (3) service providers so that we can personalize, provide and improve our Services to Your use and interests.

b. Personal Information

  • a. Contact Data. FairTech uses Your Contact Data to send You information about FairTech and FairTech’s products and services, and to contact You when necessary in connection with the Services. FairTech uses Your Contact Data (when instructed by You) to connect You with Your friends and other members with whom You want to connect with, according to the preferences set in Your account.

    b. Demographic Data. FairTech uses Your Demographic Data to customize and tailor Your experience on the Website and/or Applications. As with Traffic Data and Mobile Device Data and information gathered using Cookies and Web Beacons, from time to time FairTech may release or share Demographic Data with third parties in anonymous form and/or in the aggregate, for industry, analysis, research, demographic profiling and other similar purposes. In addition, FairTech may share anonymized Demographic Data with its advertisers and marketing partners so that such third-parties may provide You with advertisements tailored to Your interests.

    c. Product Data. FairTech uses Your Product Data to provide, personalize and improve Your experience on the Website and/or Applications. As with Demographic Data and other data gathered through the Service, FairTech may release or share Product Data with third parties in anonymous form and/or in the aggregate, for statistical analysis, research, demographic profiling and other similar purposes. In addition, FairTech may share your Product Data along with some of Your Demographic Data, in anonymous form and in the aggregate, with other FairTech users so that You and other users can compare products and shopping tendencies.

 

c. Other Disclosure Practices
Except as otherwise provided in this Privacy Policy, and when You otherwise give permission or under the following circumstances, FairTech will not share Your Personal Information with third parties.

    • Disclosure in Connection with Services. FairTech discloses Personal Information to those who help it provide services, including those who perform technical, administrative and data processing tasks such as hosting, billing, fulfillment, and data storage and security.

    • By Law or to Protect Rights. FairTech discloses Personal Information when required to do so by law, or in response to a subpoena or court order, or when FairTech believes in its sole discretion that disclosure is reasonably necessary to protect the property or rights of FairTech, third-parties or the public at large.

    • Business Transfers; Bankruptcy. FairTech reserves the right to transfer all Personal Information in its possession to a successor organization in the event of a merger, acquisition, or bankruptcy or other sale of all or a portion of FairTech’s assets. Other than to the extent ordered by a bankruptcy or other court, the use and disclosure of all transferred Personal Information will be subject to this Privacy Policy, or to a new privacy policy if You are given notice of that new privacy policy and an opportunity to affirmatively opt-out of it. Personal Information submitted or collected after a transfer, however, may be subject to a new privacy policy adopted by FairTech’s successor organization.

3. EMAIL COMMUNICATIONS FROM FAIRTECH 

In providing the Services, You may receive periodic email communications from FairTech regarding the Services, such as new product offers and other information regarding the Services, which are part of the Services and which You cannot opt out of receiving. You may also receive periodic promotions and other offers or materials FairTech believes might be of interest to You. You can opt-out of receiving these promotional messages at any time by (a) following the unsubscribe instructions contained in each message; or (b) changing the messaging preferences in Your account.

4. SECURITY OF PERSONAL INFORMATION 

FairTech has implemented and maintains reasonable security procedures and practices designed to protect against the unauthorized access, use, modification, destruction or disclosure of Your Personal Information, however, despite these efforts, no security measures are perfect or impenetrable and no method of data transmission can be guaranteed against any interception or other type of misuse. In the event that Your Personal Information is compromised as a result of a breach of security, FairTech will promptly notify You if Your Personal Information has been compromised as required by applicable law.

5. USER ABILITY TO ACCESS, UPDATE, AND CORRECT PERSONAL INFORMATION 

If You have an account, You can access and modify Your Personal Information through Your account, at any time. If you completely delete all such information You will not be able to access or use the Website and/or Applications correctly. If You would like FairTech to delete Your Personal Information from its system, please contact us at info@shelfscouter.com with a request that we delete Your Personal Information from its database. FairTech will use commercially reasonable efforts to honor Your request; however, FairTech may retain an archived copy of Your records as required by law or for other legitimate business purposes.

FairTech wants Your Personal Information to be complete and accurate. By using the Website and/or Applications, You represent and warrant that all information You provide on any registration form or otherwise in connection with Your use of the Website and/or Applications and Services will be complete and accurate, and that You will update that information as necessary to maintain its completeness and accuracy. To confirm the completeness and accuracy of, or make changes to, Your Personal Information, please visit Your personal profile.

6. THIRD-PARTY WEBSITES/APPLICATIONS 

The Website and Applications contain links to Third-Party Websites/Applications. FairTech does not own or control these Third-Party Websites/Applications. FairTech is not responsible for the privacy and security practices and policies of those Third-Party Websites/Applications and this Privacy Policy does not apply to any Third-Party Websites/Applications, except with respect to Personal Information provided directly to them by FairTech. Before visiting or providing Personal Information to a Third-Party Website, You should inform Yourself of the privacy policies and practices (if any) of that Third-Party Website, and should take those steps necessary to, in Your discretion, protect Your privacy.

7. UPDATES AND CHANGES TO PRIVACY POLICY 

FairTech reserves the right to, update, change or modify this Privacy Policy. Any material changes to this policy will be posted on the Website and/or Applications (or You may be notified by email or other notification), and will indicate when such changes will become effective. You will be deemed to have agreed to any such modification or amendment by Your decision to continue using the Website and/or Application following the date in which the modified or amended Privacy Policy is posted on the Website. Use of information we collect now is subject to the Privacy Policy in effect at the time such information is used.

8. CHILDREN’S PRIVACY 

FairTech does not solicit or knowingly collect personally identifiable information from children under the age of 13. If FairTech obtains actual knowledge that it has collected personally identifiable information from a child under the age of 13, FairTech will promptly delete such information from its database.

9. INTERNATIONAL USERS 

If you are located outside the United States and choose to provide Your information to FairTech, Your information will be transferred to the United States and processed there (or any other country where FairTech operates). By providing Your information and using the Website and/or Applications, You agree and consent to the collection, transfer, use, storage and disclosure of Your information as described in this Privacy Policy.

Effective Date: December 2, 2013